SAMMY HAGAR’S RED ROCKER BAR & GRILL

Rock & roll legend and entrepreneur Sammy Hagar opened a sports bar and grill at a Memphis area casino, and we developed this award-winning multimedia  branding campaign for the new restaurant concept built around my tag line, “A sports bar that rocks.” In the words of Mr. Hagar, referring to me and my art director, “These guys f—ing get it.” Best accolade ever.